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當按下購買後，系統會將您的手機號碼以簡訊方式告知賣方，賣方將主動與您聯繫。
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| 書本編號 |
：ISBN 9781526491978 |
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| 書名 |
| ： | Corporate Communication: A Guide to Theory and Practice 6th Edition |
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| 書本訂價 |
：3000元 |
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| 書本賣價 |
：1999元 加入追蹤清單
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| 推薦給朋友 |
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| 推薦此書本 |
| ： |
| 目前有 0 人推薦 |  |
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| 書本描述 |
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Reflects new trends and developments in social media and to capture emergent topics such as CEO activism and corporate character and purpose.
New to This Edition:
A revised chapter on comm′s in the rapidly changing media landscape, incorporating new technologies and social media.
Deeper coverage of key topics such as employee, crisis, and leadership communication alongside sustainability.
New case studies with reflective questions to highlight the broad application of corporate communications. Corporations featured include: Apple, Facebook, Gilette, Lenovo and Nestlé.
本書適合就讀商業經濟相關科系，或是有志想出國深造商業相關科系的學生。
這本書是國外進口，原價74美金再加上運費，一本直接逼近3千。
這邊骨折價1999含運喔！
庫存品封面都會稍微有存放痕跡，但裡面的知識是無價的～
7-11/全家店到店。
有問題歡迎詢問！
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